Greece: Antenna Group restructures senior management

Stratis Liarellis, currently managing director at Antenna Television in Greece, has been promoted to executive director of Group Policy at Antenna Group. In the newly created role, Liarellis is responsible for driving the Group’s growth in Greece by identifying new business opportunities, diversifying the local operations and delivering strategic direction as well as overall responsibility for the public affairs remit.

In addition, the general commercial manager Tassos Michalakis, has been promoted to managing director of Antenna Greece. Michalakis is responsible for the company’s free-to-air channel, ANT1 TV, as well as the wider Group’s growing digital portfolio which include the recently launched SVoD service, Ant1 Next, as well as it’s OTT service Netwix and a number of other successful digital assets. The new role sees the executive charged with identifying new opportunities within the digital space as well as providing strategic oversight of the company’s operations in Greece and streamlining operations across linear and digital brands.

Since joining Antenna Group, Liarellis has played a vital role in driving Antenna Group’s local growth, providing strategic direction and insight as the company grew its brands and operations in the region. Michalakis joined Antenna Group in September 2015, from TEMPO OMD. Since then, he reorganised the Commercial department to deliver record revenues across all media, while also increasing efficiency and cementing critical commercial partnerships.